Wednesday, 7 December 2011

Expat Experience – Social Media Savvy Expats


Did you know… Expats are using the latest in social media and communications technology in order to stay in touch with loved ones all over the world, according to the latest findings from the 2011 Expat Explorer survey from HSBC Expat. While Facebook tops the list as expats’ social media channel of choice, expats across the globe would be lost without the latest technology such as Skype to keep in touch with their friends and family.

Facebook use among expats is remarkably high, even in regions where general use is pretty low. In Africa and Asia, Facebook penetration among the local population here is extremely low (3% and 4% respectively), yet the channel is still one of the most popular methods of communication among expats (67% and 65% respectively)!

This trend actually consistent across the world, where Facebook use among expats continues to be much higher than the local population, as witnessed in Europe (26% usage locally vs. 73% among expats) Latin America (21% local vs. 72% expats) and the Middle East (8% local vs. 68% expats), further demonstrating how important these tools of communication are for expats living away from home.

Does this reflect your experience as an expat? Check out the full findings and a load of other interesting expat stats here.

1 comment:

  1. Hello,

    Great to know what I am not the only one to share my expat experience on line. Founder of a polish start-up, living in Warsaw for now about 5 years, I have decided to launch my blog, called http://guidevarsovie.com/ where you could find all informations about warsaw.
    I like this city and with the EURO 2012 coming soon, I expect to share my best places with any people willing to come to warsaw.

    ReplyDelete

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