Expatriates operate in a variety of industries from large multinationals to small entrepreneurial ventures and partnerships. Whether a move abroad is career motivated or due to other factors the benefits of a change in lifestyle and culture are certainly not limited. Many successful businesses have been launched as a result of entrepreneurs living the expat life. Not only do many set up and run their own businesses, but many are of the opinion that the expat lifestyle has helped the business to grow and develop into a highly successful venture.
Entrepreneurs Sara Delaney and Ellen Lobler are a perfect example of the success the expat lifestyle can bring to a business. They set up their fashion consultancy business ‘LoblerDelaney’ after meeting in 2006 and realizing that they shared many interests that could lead to an exciting business partnership. When the business was first set up Ellen was the only one to be living the expat life, away from her native home of the Netherlands. Before long a change in circumstances saw Sara relocate with her family to New York and although doubt lingered over the future of LoblerDelaney, the pair decided they were both determined and passionate enough about the business to ensure they did everything they could to keep it going. The business has been up and running from opposite sides of the Atlantic for four years now and the pair have seen their client list expand significantly since Sara set up operations in New York.
Expats in business often go unnoticed and customers assume that successful businesses have been created on years of local knowledge and expertise. Setting up your own business is a challenge for anyone but trying to get to grips with the different culture of your market as well as their buying preferences will take intensive research, commitment and a serious investment of time.
We would love to hear from other expats that have set up successful businesses abroad and believe that the expat lifestyle has contributed significantly to their success. Get in touch and share your advice and experiences!